Shop our range of Miffy Merchandise online. This cute white rabbit is the star of our show in our collection of Miffy gifts and accessories from brands such as Daisy Street. Miffy was created in 1955 by a Dutch artist her Dutch name Nijntje is short for konijntje, meaning 'little rabbit'. Over 60 years later, Miffy books have sold 85 million + copies, and are currently available in more than 50 languages, proving that her story lives on today. Shop for : miffy merchandise, miffy gifts, miffy accessories, miffy homeware.